Zeen — Shopify store
Zeen is a women's clothing brand from Pakistan, which it says is brought to you by Cambridge. It sells stitched ready to wear, unstitched fabric, western pieces, luxury velvet and seasonal edits. We built Zeen's Shopify store around a run of seasonal collections that change through the year.
- Client
- Zeen
- Practice
- Ecom Stores
- Service
- Shopify Stores
- Live store
- zeenwoman.com ↗
The work
What we made for Zeen
On mobile
Most shoppers arrive on their phones, so the mobile layout matters most.
- zeenwoman.com
Zeen store page 2
Project brief
Deliverables
- Shopify storefront
- Seasonal collection pages
- Product card with fabric labels
- Collection filters and grid views
- Mobile layout
The challenge
Pakistani womenswear moves in seasonal drops, and many pieces look alike at a glance: a stitched 2-piece or 3-piece in different fabrics and finishes. Shoppers need to tell them apart quickly and move between ethnic, western and unstitched ranges without losing their place.
Our approach
The home page leads with a full-screen campaign for the current collection, such as the ethnic ready to wear range, with a clean centered header. Collection pages show the product count, a filter panel, sorting and grid toggles for one, two or four columns. Each product card carries a fabric and finish label, such as dyed embroidered khaddar, above the name and price, with a quick-add button on the image.
The outcome
A fashion store where each seasonal collection gets its own landing space and shoppers can compare similar pieces by fabric and finish straight from the grid.
- Platform
- Shopify (Kalles theme)
- Catalog
- Ready to wear, unstitched, western, velvet
- Shopping
- Seasonal collections, fabric labels, grid views
How we did it
Step 01
Collections by season
Collections are organized by season and line, including winter ethnic, casual pret, luxury velvet, western, unstitched and the ZOE range, with new arrivals and sale alongside.
Step 02
Campaign home page
A full-screen campaign image and a slim announcement bar point shoppers to the latest collection as soon as the page loads.
Step 03
Collection grid
Grids show a fabric and finish label on every card, with filters, sorting, a product count and a choice of one, two or four columns.
Step 04
Mobile first
On phones the campaign image fills the screen and the header keeps search and cart in reach, so shoppers can move from a campaign to a collection in one tap.
Tools and platforms
- Shopify
- Kalles theme
- Shopify collections
- WhatsApp chat
Why this project matters
In seasonal womenswear the first days of a drop matter most. A store that gives each collection a clear home and makes similar pieces easy to compare helps shoppers decide before sizes sell out.
Questions about this project
What platform is the Zeen store built on?
It runs on Shopify with the Kalles theme, using Shopify collections for seasonal ranges, ready to wear, unstitched, western and sale.
Can Pixel2Tech build a similar Shopify store for my brand?
Yes. We design and build Shopify stores for fashion labels, including seasonal collection pages, product cards and filters. Tell us about your catalog and we will send a fixed quote after a short call.
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