WordPress & Shopify
Shopify and WordPress development for US brands
We build and improve Shopify stores and WordPress sites, handling the theme, product pages, apps or plugins and payment setup, so you can run the store yourself after launch.
Deliverables
What you get
The typical scope for this service. Your proposal lists exactly what's included, so you can pick only the parts you need.
Store and site setup
Shopify or WordPress configured with your products or pages, navigation, shipping, taxes and payment settings.
Theme customization
An existing theme adapted to your brand, or custom sections built where the theme falls short.
Product and collection pages
Layouts, product schema and content structure that help shoppers compare and buy.
Apps and plugins
The apps or plugins you need, installed and configured, with leftover code from old ones cleaned up.
Speed and SEO fixes
Front-end cleanup, image handling and on-page SEO for stores that load slowly on mobile.
Platform migrations
Moves from WooCommerce or another platform to Shopify, with products, customers and URL redirects planned.
Who it's for
Built for teams in situations like these
If one of these sounds familiar, this service is likely a fit. If you're not sure, ask on the call and we'll tell you honestly.
US startups
You're launching your first store and want it set up properly from day one.
Small and midsize businesses
Your WordPress site has become slow or fragile, or you want to start selling online.
DTC and e-commerce brands
Your Shopify store works, but product pages, speed or tracking need fixing before you spend more on ads.
Agencies
You need Shopify or WordPress developers to build or maintain client stores.
Process
How a project runs
The same four steps we follow on every project.
Discovery call
A 30-minute call about your goals, audience and deadline. We ask questions before we recommend anything.
Scope and quote
We send a proposal with the scope and timeline, and start once you approve it.
Design and build
Our in-house team designs and builds the work, and you review it before anything goes live.
Launch and improve
We launch, then keep improving it against what matters to you, such as leads, sales or hours saved.
Engagement and pricing
How pricing works
We don't publish a price list, because scope varies too much from one project to the next. You get a fixed quote in writing before any work starts.
Free scoping call
We talk through your goals, audience and deadline before recommending anything or naming a number.
Fixed quote in writing
Your proposal sets out the scope, price, milestones, revision rounds, currency and timeline. Work starts once you accept it and any agreed deposit is paid.
Changes quoted first
If you ask for something outside the agreed scope, we quote it as additional work before we start on it.
Third-party costs listed
Hosting, domains, apps, stock assets and paid tools are separate from our fee unless the proposal says they are included.
What affects your quote
- Shopify or WordPress, and a customized theme or a custom one
- Number of product, collection and page templates
- Apps, plugins and integrations to configure
- Product, customer and content migration from another platform
- Speed, tracking or SEO fixes on an existing store
Payment terms, revisions and ownership are covered in our terms and conditions.
Guides
Further reading
Shopify developer rates in 2026
What US brands pay for Shopify work, and why rates vary.
Read the articleWooCommerce to Shopify migration
What breaks during a move, and how to keep your SEO.
Read the articleWordPress vs. Webflow vs. Squarespace
Choosing a platform for a service business website.
Read the article
Common questions
Should I use Shopify or WordPress?
Shopify suits most businesses whose main job is selling products, because hosting, checkout and security are handled for you. WordPress suits content-led sites and service businesses, and WooCommerce adds a store when you need one. We recommend a platform based on what you sell, your budget and who will run the site day to day.
Can you fix my existing Shopify store instead of rebuilding it?
Yes, and it's often the better option. We review the theme, apps and product pages, then fix what slows the store down or confuses shoppers, such as heavy apps, leftover code or unclear product layouts. If a rebuild would cost less over time than repeated patching, we'll say so and explain why.
Do you build custom Shopify themes?
We do both theme customization and custom builds. Customizing a well-supported theme is usually faster and cheaper, and it keeps theme updates available. A custom theme makes sense when your design or features would mean fighting the theme at every step. We recommend one after looking at your store and your plans.
Can you migrate my store from WooCommerce to Shopify?
Yes. We plan which products, customers, orders and content move across, rebuild the key templates on Shopify, and map old URLs to new ones with redirects so search traffic and bookmarks keep working. The proposal lists exactly what moves and what doesn't, so you know what to expect before launch day.
Who pays for Shopify apps, themes and plugins?
Third-party costs such as Shopify plans, paid themes, apps and plugins are separate from our fee unless your proposal says they're included. We list the ones we expect in the proposal, and we recommend keeping those subscriptions in your own accounts so you stay in control of them.
Let's work together
Get a fixed quote for your store or site
Tell us what you need and we'll recommend where to start. We reply within one business day.
7 people, all in-house
Design, web development, video and automation under one roof.
4.9
Client rating
50+
Projects shipped