PetsWorld — Shopify store
PetsWorld sells dog training and potty pads, male dog wraps, litter essentials and pet wipes from petpads.net, and describes itself as a USA family owned business. Pixel2Tech built the PetsWorld Shopify store as white-label development partner for a digital agency, setting up the agency's client's store around repeat buying.
- Client
- PetsWorld
- Practice
- Ecom Stores
- Service
- Shopify Stores
- Engagement
- White-label partner
- Live store
- petpads.net ↗
The work
What we built for PetsWorld (white-label)
Scroll the homepage
The full homepage as it appears on desktop. Scroll inside the window.
On mobile
Most shoppers arrive on their phones, so the mobile layout matters most.
- petpads.net
PetsWorld store page 2 - petpads.net
PetsWorld store page 3
Project brief
Deliverables
- Shopify storefront
- Size and type navigation
- Collection filters by absorption, type, scent and animal
- Product page with pack counts and Autoship
- PetsWorld+ rewards and wholesale entry points
- Mobile layout
The challenge
Pet pads are a consumable that customers reorder on a schedule, so the store has to make subscribing easier than buying once. Products also come in many sizes, from extra small to a 4XL pad, and in pack counts from 50 upward, which makes comparing price per pad hard.
Our approach
The header menu splits the range into dog pee pads, male wraps, litter essentials and pet wipes, with sub-menus for washable, disposable, health monitoring and eco-conscious pads and for sizes. Collection pages add a sidebar filter for absorption, pad type, scent and animal, and each card shows the size badge, rating, regular price and Autoship price. Product pages show pack counts with the cost per count, a most loved tag, size options and an Autoship and save box with delivery frequency, a first order discount and PetsWorld+ cash back, above the one-time purchase option.
The outcome
A Shopify store where a dog owner can find the right pad size, see the price per pad and set up a recurring delivery on the same page, with wholesale and Buy with Prime options for other kinds of buyers. Size badges and Autoship prices on every product card let shoppers compare options before opening a product.
- Platform
- Shopify (Dawn theme)
- Catalog
- Dog pads, male wraps, litter pads, pet wipes
- Buying
- Autoship subscriptions, per-count pricing, rewards
How we did it
Step 01
Range and menus
Dog pee pads, male wraps, litter essentials and pet wipes each get a menu with sub-categories by pad type and size, plus a shop all link and a PetsWorld+ page.
Step 02
Collections
A filter sidebar covers absorption level, pad type, scent and animal, and product cards show the pad dimensions, star rating, price and the lower Autoship price.
Step 03
Subscriptions
Product pages pre-select Autoship and save with a delivery schedule, a discount on the first Autoship order and savings that grow with each order, with one-time purchase as the alternative.
Step 04
Home and mobile
The home page runs from a 3XL pad hero through top picks, category tiles, wholesale and Buy with Prime links, a scented range and a dog or cat product switcher, and on phones a Start Autoship button stays fixed at the bottom.
Tools and platforms
- Shopify
- Dawn theme
- Recharge subscriptions
- Okendo reviews
- Buy with Prime
Why this project matters
For a product people run out of every few weeks, the second and third orders matter more than the first. Putting the subscription option and the price per pad up front turns a one-off order into a routine delivery.
Questions about this project
What platform is the PetsWorld store built on?
It runs on Shopify with the Dawn theme, with Recharge for Autoship subscriptions, Okendo for reviews and a Buy with Prime section for shoppers who prefer to order through Amazon.
Do you work white-label for agencies?
Yes. We build Shopify stores and websites under the agency's brand, with an NDA when needed, so the work is presented as the agency's own. Share the scope and we will send a fixed quote after a short call.
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