Onieo — Shopify store
Onieo is a multi-brand store selling eastern wear, menswear, womenswear, kids' clothing, home essentials, skincare, fragrances and accessories from several labels. We built Onieo's Shopify store on the Gecko theme to carry a large catalog from different brands under one checkout.
- Client
- Onieo
- Practice
- Ecom Stores
- Service
- Shopify Stores
- Live store
- onieo.com ↗
The work
What we made for Onieo
Scroll the homepage
The full homepage as it appears on desktop. Scroll inside the window.
On mobile
Most shoppers arrive on their phones, so the mobile layout matters most.
- onieo.com
Onieo store page 2 - onieo.com
Onieo store page 3
Project brief
Deliverables
- Shopify storefront
- Two-row department menu
- Shop-by-brand collections
- Collection grid with column switcher
- Product page with size and custom-size options
- Mobile bottom bar
The challenge
Shoppers arrive looking for a brand, a department or a specific item such as hoodies, jeans or bed sheets, so the store has to work in all three directions. Products come from different vendors with their own naming, and the store also invites new brands to sell on the platform.
Our approach
A two-row menu covers Sale, New In, Eastern Wear, Men, Women, Kids, Home Essentials, Skincare, Fragrances, Accessories and By Brands, with department menus listing subcategories and their product counts. The homepage leads with a Shop by Brands row of logos. Collection pages show the brand name under each product, discount badges, a filter and a grid switcher from two to six columns, and product pages show stock status, rewards to be earned, size options including a paid custom size, and a description accordion.
The outcome
A Shopify store where shoppers can start from a brand, a department or a sale, compare products from several labels in one grid and check out with a free-shipping threshold shown in the announcement bar, with a cart and search bar fixed to the bottom on mobile.
- Platform
- Shopify (Gecko theme)
- Catalog
- Multi-brand fashion, kids, home, skincare
- Shopping
- By brand, by department, custom sizes
How we did it
Step 01
Departments and brands
The menu covers each department and a By Brands section, and the homepage shows brand logos so shoppers who know a label can go straight to it.
Step 02
Collection pages
Each product card shows the brand name and any discount, and shoppers can switch the grid from two to six columns and filter the results.
Step 03
Product pages
Product pages show the sale and original price, stock status, a rewards message and size buttons, including a custom size option with its added cost and delivery time.
Step 04
Vendors and service
Footer pages include Sell on Onieo and vendor registration for new brands, plus how to order, payment and delivery, returns and customer reviews.
Tools and platforms
- Shopify
- Gecko theme
- Brand collections
- Loyalty rewards
Why this project matters
A multi-brand store has to serve shoppers who think in brands and shoppers who think in categories. Showing the brand on every product card and in the menu keeps both paths short.
Questions about this project
What platform is the Onieo store built on?
It runs on Shopify with the Gecko theme, using Shopify collections for each department and each brand, with a loyalty rewards message on product pages.
Can Pixel2Tech build a similar Shopify store for my brand?
Yes. We build Shopify stores for single brands and multi-brand retailers, including brand and department navigation and flexible collection grids. Tell us about your catalog and we will send a fixed quote after a short call.
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