Lawrencetown Candle Co. — Shopify store
Lawrencetown Candle Co. sells soy wax candles, wax melts, bundles and candle accessories, and says its candles are hand-poured in Nova Scotia. Pixel2Tech built the Lawrencetown Candle Co. Shopify store as white-label development partner for a digital agency, handling the development for the agency's client.
- Client
- Lawrencetown Candle Co.
- Practice
- Ecom Stores
- Service
- Shopify Stores
- Engagement
- White-label partner
- Live store
- lawrencetowncandleco.ca ↗
The work
What we built for Lawrencetown Candle Co. (white-label)
On mobile
Most shoppers arrive on their phones, so the mobile layout matters most.
- lawrencetowncandleco.ca
Lawrencetown Candle Co. store page 2 - lawrencetowncandleco.ca
Lawrencetown Candle Co. store page 3
Project brief
Deliverables
- Shopify storefront
- Scent family navigation
- Bundle offers
- Product page layout
- Wholesale and retailer pages
- Mobile layout
The challenge
Candles are chosen by scent, which is hard to convey on a screen, and most fragrances come both as a candle and as a wax melt. The shop also changes its line-up with the seasons and serves stores that want to stock the products, not only home shoppers.
Our approach
The menu has a seasonal Hello Fall entry, a Shop menu split into soy candles, wax melts and accessories, and an Our Fragrances menu that groups every scent into families: woodsy and earthy, fruity and floral, and bakery and cafe. A build-your-own bundle offer and a wax melt bundle encourage mixed orders. Product pages lead with a styled scent photo, then size options, quantity, Shop Pay buttons and scent notes, and the About menu links to retailers, events, candle care and a wholesale inquiry page.
The outcome
A Shopify store where a shopper can pick a scent family, compare candle and wax melt versions and build a bundle. Retailers get a direct route to wholesale from the same menu.
- Platform
- Shopify (customized Dawn theme)
- Catalog
- Soy candles, wax melts, bundles, accessories
- Shopping
- By scent family, bundles, wholesale inquiries
How we did it
Step 01
Menus by scent
Our Fragrances groups each scent into woodsy and earthy, fruity and floral, or bakery and cafe, while Shop splits products into candles, wax melts and accessories, each with best sellers and new arrivals.
Step 02
Seasonal home page
The home page opens with a seasonal hero slide, then a two wick candle bundle, shop tiles for candles, wax melts and accessories, best sellers, customer testimonials and the scent families.
Step 03
Product pages
Product pages show a breadcrumb, scent photography, size buttons, quantity, add to cart and Shop Pay, followed by the scent notes and a description of the fragrance.
Step 04
Trade and mobile
About links cover retailers, upcoming events, candle care, location and a gallery, with a separate wholesale inquiry page, and the mobile layout keeps the logo, cart and search one tap away.
Tools and platforms
- Shopify
- Dawn-based theme
- Judge.me reviews
- Shop Pay
- Bundle offers
Why this project matters
Small candle makers live on repeat orders and on local shops that carry their range. A store that sells by scent, rewards bundles and points stockists to wholesale serves both kinds of buyer.
Questions about this project
What platform is the Lawrencetown Candle Co. store built on?
It runs on Shopify on a customized Dawn-based theme, using Shopify collections for candles, wax melts, bundles and each scent family.
Do you work white-label for agencies?
Yes. We build Shopify stores and websites under the agency's brand, with an NDA when needed, and the agency stays the contact for its client. Send us the brief and we will reply with a fixed quote after a short call.
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