Breakout — Shopify store
Breakout sells western wear for men, women, boys and girls, from tees, denim and knits to jackets, shawls, perfumes and accessories. We built Breakout's Shopify store as a headless Hydrogen storefront, so the brand's seasonal campaigns can lead with full-screen video while the catalog and checkout stay on Shopify.
- Client
- Breakout
- Practice
- Ecom Stores
- Service
- Shopify Stores
- Live store
- breakout.com.pk ↗
The work
What we made for Breakout
Scroll the homepage
The full homepage as it appears on desktop. Scroll inside the window.
On mobile
Most shoppers arrive on their phones, so the mobile layout matters most.
- breakout.com.pk
Breakout store page 2 - breakout.com.pk
Breakout store page 3
Project brief
Deliverables
- Headless Hydrogen storefront
- Video-led home page
- Slide-out category menu
- Collection grid with view toggles
- Product page with floating buy panel
- Mobile layout
The challenge
One store has to serve four audiences and a large catalog that changes every season, with sale and new-in edits running side by side. The brand also wanted pages that feel closer to a lookbook than a standard theme allows.
Our approach
The home page opens on a full-bleed campaign video, then shows tiles for Men, Women, Girls and Boys, each followed by its own campaign image and a product row with quick links for sale, tops, bottoms and accessories. A slide-out menu lists new arrivals, the flat 50% off edit, clothing categories from tees to co-ords, and accessories from shoes to wallets. Collection pages show a product count with a 2, 3 or 4 column grid toggle, quick add buttons and wish list hearts. Product pages put the gallery center stage with a floating panel for price, sale badge, Baadmay pay-in-3, SKU, size guide and size buttons.
The outcome
A lookbook-style Shopify storefront where each family member has a clear entry point. Sale prices, sizes and installment options are visible before a shopper adds to cart.
- Platform
- Shopify Hydrogen (headless)
- Catalog
- Men, women and kids western wear, accessories
- Shopping
- Grid views, wish lists, pay in 3 installments
How we did it
Step 01
Headless build
The storefront runs on Shopify Hydrogen, a React framework, with products, collections, cart and checkout coming from Shopify.
Step 02
Home page by audience
After the campaign video, the page is split into Men, Women, Boy and Girl sections, each with a lifestyle image, a shop now link and a scrolling product row.
Step 03
Collections
Breadcrumbs, a product count and a 2, 3 or 4 column view sit above the grid, and each card has a quick add button and a wish list heart.
Step 04
Product pages
A wide image carousel runs behind a floating panel with sale price, discount badge, Baadmay installments, SKU, size guide, size selector, Add to cart and Buy it now.
Tools and platforms
- Shopify
- Shopify Hydrogen
- React
- Wish list
- Baadmay installments
Why this project matters
Fashion brands sell with imagery, and a headless storefront lets campaign video and photography lead without giving up Shopify's catalog and checkout.
Questions about this project
What platform is the Breakout store built on?
It is a headless Shopify store: the front end runs on Shopify Hydrogen (React), while products, inventory, cart and checkout are managed in Shopify.
Can Pixel2Tech build a headless Shopify store for my brand?
Yes. We build both theme-based and headless Hydrogen Shopify stores, including video-led home pages, wish lists and installment payment options. Tell us about your catalog and we will send a fixed quote after a short call.
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